The Santa Cruz Syndicate was launched in 2006 with the lofty goal of becoming the premier team of elite riders in World Cup racing. 17 years later The Syndicate is widely regarded as the longest running and most successful band of downhill personalities the sport has ever seen.

As of 2024, OneUp is the official cockpit sponsor for the Syndicate. They will be running OneUp Aluminum Handlebars, DM Stems, and Bashguides on their downhill race bikes.